4 Ways to Build Support for Transit through the Media

Traditional and social media outlets are a great way to raise awareness about transit, its importance to our region and why it is necessary to support efforts to preserve, improve and expand our transit system.  Below are some simple things you can do to help!

1 – Send a letter to the editor

Local papers welcome readers’ letters. Timely, well-written, provocative opinions on topics of interest in Wisconsin are given preference.  Usually they do not publish poetry, anonymous or open letters.  Word limits range from 200-600 words and all letters are subject to editing.   

What is significant to them is that you write about something that is important to you and the community.  Be sure to include your name, street address and daytime phone.  Scroll down for information on how to submit to specific publications.

2 – Write a blog on transit

Are you a blogger?  Why is transit important to you?  Blog about it and be sure to send a link to Kristi Luzar at kristi@uedawi.org or Kerry Thomas at kthomas@transitnow.org so it can be shared on Facebook or in the Twitosphere!

3 – Engage in online media commentary

The PR battle for transit is being waged in the blogosphere and there is a lot of misinformation being spread and going unchecked, thus hurting our cause.   When you see a transit-related article in the Milwaukee Journal Sentinel, BizTimes, Daily Reporter, Business Journal or any other publication online, read the post-article commentary and get in on the discussion.  Visit our “Regional Transit Resources” links along the left menu bar if you need background information.

If you aren’t able to respond yourself, please forward a link of the article to Kristi@uedawi.org or kthomas@transitnow.org so they can find someone who can.

4 – Tweet and Post for transit!

Do you have a Twitteraccount?  Tweet CAT announcements and transit related articles among your followers and help drive calls for the RTA!   People to follow are:  @TransitNow, @KLUeda, @Civitae, @compujeramey, @ReidDave and others tweet about transit in SE WI.  Following a list on Twitter is a great way to track what a group has to say!  These two lists were created specifically for transit:  @launchmilwaukee/transitallies or @launchmilwaukee/transitsupporters.

Or, are you on Facebook?  Join the Cause “Support Coalition for Advancing Transit” and you will get updates on transit-related issues.

Local Media Outlets for Letters-to-the-Editor or Op-Ed Submissions
All Letters-to-the-Editor (LTEs) and Commentaries submitted must include the writer’s name, address and daytime phone number.

Milwaukee Journal Sentinel  (daily)
LTEs and Commentaries:200 words maximum, Crossroads/Perspectives articles are 500 to 600 words, longer at editor discretion.Limit of 1 letter per 2 months.
E-mail to: jsedit@journalsentinel.com
Or Mail:  Letters to the editor, Milwaukee Journal Sentinel, P.O. Box 371, Milwaukee, WI 53201-0371
Phone: (414) 224-2143

Racine Journal Times  (daily)
LTEs and commentaries: 250 words maximum, limit of 1 letter per month.  Commentaries up to 600 words should be discussed
with opinion editor before being submitted.
E-mail to: steve.lovejoy@lee.net
Or Mail: The Journal Times, Letters-to-the-Editor, 212 4th Street, Racine, WI 53403
Phone:  (262) 631-1722
Web site: www.journaltimes.com/app/lettertotheeditor/

Kenosha News  (daily)
LTEs and commentaries:275 words maximum, limit of one letter per calendar month.  Typically does not run letters from people residing outside of Kenosha County area without a compelling reason.
Send via Web site: http://www.kenoshanews.com/contact_us/
Mail to: Kenosha News, 5800 7th Ave., Kenosha, WI 53140
Phone:  (262) 656-6283

Waukesha Freeman
Contact page has several options including a LTE page
Send via Web site:  https://www.lakeshorenewspapers.com/contact.htm


BizTimes.com  (daily, online)
Send LTEs and commentaries by E-mail to: steve.jagler@biztimes.com
Phone:  (414) 336-7116

Business Journal of Metro Milwaukee  (weekly)
Send LTEs and Commentaries by E-mail to: milwaukee@bizjournals.com or Fax: (414) 278-7788
Or Mail:  Letter-to-the-editor, The Business Journal, 825 N. Jefferson St., Suite 20, Milwaukee, WI 53204

Special thanks to Megan Carr, Kristi Luzar and Kerry Thomas for assisting with developing the content for this page.